X

350964593_974283313603499_1179977222229434118_n-removebg-preview (3)

Lead Generation and
Cold Email Outreach

czM6Ly9tZWRpYS1wcml2YXRlLmNhbnZhLmNvbS9JVmR2Yy9NQUZ0c2NJVmR2Yy8xL3AucG5n

OBJECTIVE

Campaign Tasks and Results

SUMMARY

Objective:

Our aim was to connect with our MailerLite subscribers and provide them with various types of content, including workshops, articles, newsletters, and templates. Now, let's dive into the tasks we accomplished and the results we achieved through this campaign

Campaign Tasks and Results:

Now, let's dive into the tasks we accomplished and the results we achieved through this campaign

January 19th WORKSHOP: Goal Setting to
Make 2023 Your Best Year Ever!

Task

Create and send an email promoting
the Jan 19 Goal Setting Workshop

Result

The email was effective, with a high number of people clicking on it and registering for the workshop. Out of 1,061 recipients, 28.95% opened the email, and 1.61% clicked on it.

Captain Time’s Top Productivity Tools of 2023

Task

Send an email highlighting the recently published
article on the top productivity tools for 2023.

Result

The email received positive feedback, encouraging subscribers to visit the article and resulting in increased website traffic and engagement. There were 1,099 recipients, with an open rate of 27.29% and a click rate of 2.66%.

Checklist Productivity Pack: 5 Simple Checklists to Turbocharge Your Day

Task

Promote the checklist productivity pack article through an email.

Result

The email caught subscribers' attention, leading to a high number of downloads for the productivity pack and increased engagement with related content. There were 1,250 recipients, with an open rate of 26.09% and a click rate of 2.68%.

ChatGPT Examples for Productivity

Task

Send an email showcasing the recently published article on ChatGPT.

Result

The email generated curiosity among subscribers and prompted them to read the article, resulting in increased website visits and social media shares. There were 1,198 recipients, with an open rate of 31.34% and a click rate of 2.10%.

Captain Time’s Notion Goals Template: Navigating Your Way to Success

Task

Email subscribers about the article highlighting the Notion goals template.

Result

The email campaign received positive responses, resulting in a surge of template downloads and increased engagement with related content. There were 1,178 recipients, with an open rate of 26.99% and a click rate of 1.37%.

Upward Delegation: How to Halt Back Passing the Buck

Task

Promote the article on upward delegation through email.

Result

The email sparked interest and discussions among subscribers, leading to increased article views and social media interactions. There were 1,173 recipients, with an open rate of 23.29% and a click rate of 0.51%.

Quick Fixes for Unfinished Tasks

Task

Email subscribers to notify them about the availability of the unfinished article.

Result

The email sparked curiosity among subscribers, encouraging them to visit the article, resulting in increased website traffic and subsequent engagement. There were 1,170 recipients, with an open rate of 23.44% and a click rate of 0.94%.

Summary

Our email marketing campaign did an amazing job of promoting engaging content, workshops, articles, and templates to our awesome MailerLite subscribers. With higher click-through rates, website traffic, downloads, and social media interactions, our campaign successfully connected with subscribers and encouraged them to explore and interact with MailerLite's content.