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Lead Generation and
Cold Email Outreach

Introduction

Company
Background

Responsibilities

Results and
Performance
Metrics:

What The
Client Said

ABOUT THE PROJECT

Business Plans USA is a Business Plan Writing Agency. My main goal is to help the company expand its customer base through targeted cold email campaigns. By using techniques like email campaign engagement, lead validation, accounts warm-up, and manual outreach with Mail Merge, our aim is to improve the quality and quantity of leads.

COMPANY
BACKGROUND

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BusinessPlansUSA, specializes in creating customized plans that effectively communicate a business's potential to lenders and investors. It was through my help that the company ran targeted cold email campaigns into a list of validated lists to expand their customer base.

Role and Responsibilities:

Lead Generation

I use Leadfuze in finding and targeting potential customers more effectively. Its extensive database, advanced search filters, contact enrichment, and integrations with other tools make it a valuable asset in expanding your customer base.

Email Lead Validation

I ensure that the email addresses we collect are accurate and valid by using Zoominfo as a email lead verification tool and manual techniques.

Email Accounts Warm-up

Warmup Inbox, is to help improve email deliverability and avoid being flagged as spam.

Manual Outreach using Mail Merge

I engage with validated leads by sending personalized emails using tools like Mail Merge.

Outreach Process:

a. Prepare your outreach list: Create a list of recipients that you want to outreach.

b. Craft your email template: Create a well-written email template that can be customized for each recipient.

c. Set up Mail Merge:

  • Click on the 'Extension' tab and select 'Start', then choose 'Email Messages'.

Click on the 'Extension' tab and select 'Start', then choose 'Email Messages'.

Put your email template

Review the emails in the and click 'Send' to send them.

Email campaign engagement

I measure the effectiveness of our outreach campaigns by assessing open rates and response rates.

Results and Performance Metrics:

Let's talk about the results and performance metrics. Here are some highlights of what I have achieved in just one month at BusinessPlansUSA:

Email campaign engagement

I measure the effectiveness of our outreach campaigns by assessing open rates and response rates.

Positive Reply

I received four positive replies in just one day, showing that our email campaigns are making an impact.

Sales pipeline impact

I analyze how leads progress through the sales pipeline to measure the effect of our cold email efforts on converting leads into paying customers.

Conclusion

I optimize lead quality and quantity through Email Lead Generation, Validation, Warm-up, and Manual Outreach, employing personalized email campaigns to boost engagement, conversions, and overall success.

WHAT THE CLIENT SAID

https://www.facebook.com/profile.
php?id=100084061625642

https://www.instagram.com/
businessplansusa/

https://www.linkedin.com/
company/business-plans-usa/